About Us
| OUR FIRM |
| Our MISSION AND VALUES |
| Our TEAM |
| Our BOOKS |
Mastering Strategy: Insights from the World's Greatest Leaders and Thinkers
Written by: Jeffrey A. Rigsby and Guy Greco,
Founders of Virtual CEOMastering Strategy shows you how today's most consistently competitive corporations gather, manage, and synthesize strategic information, then transform that information into action. This frontline review of strategic best practices examines today's top case studies, articles, and interviews to provide you with:
Market-proven strategic approaches of corporations from Dell to Proctor & Gamble
First-hand insights from Bill Gates, Ray Kroc, Sam Walton, and other top CEOs
Analyses of thought leaders including Warren Bennis, Peter Drucker, John Kotter, Michael Porter, and others
Because one person or resource cannot possibly have all the answers to today's most common strategic dilemmas, Mastering Strategy
$28.50
includes shipping in the
Continental U.S.
Strategic Business PrinciplesWritten by: Jeffrey A. Rigsby and Guy Greco,
"This book is the result of a three-tiered analysis. The value to the reader increases dramatically with each tier. The foundation tier has been built by researching the vast management literature for issues that determine action steps. This step provides the executive with an immediate, practical window into the literature. Because the management literature is both wide and deep, many of the findings refer to operational concerns with little direct connection to the strategic concerns of the CEO and other top managers. The second tier, which involved narrowing the literature to directly relevant strategic issues, significantly increases the book's value. But a process that stopped at the second tier would be one that delivered great content in a random setting. The final tier of analysis organizes the results into a strategic management framework. The resulting structure of concerns and implications then redoubles the book's value..."
Dr. Richard A. Goodman
The Anderson School at U.C.L.A.
$27.95
includes shipping in the
Continental U.S.
| Member of QuadRed |